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Wednesday, November 5, 2025

Lightning In A Bottle – Bike Snob NYC


How about that debate final evening, huh? Let’s speak about it!

Simply kidding.

No, as a cantankerous outdated fusspot I’ve been preoccupied with one factor and one factor solely, and that’s the discharge of the brand new Rivendell singlespeed:

[Photo: Rivendell]

Although the biking media is way extra its precise reverse, the brand new Trek Madone, which is essentially the most Madoniest Madone that Trek has ever Madoned:

How far more Madoney is it? EIGHTY FUCKING PERCENT, that’s how a lot!

So in case you’re using an outdated, out of date Madone–or, heaven aid you, a motorcycle that’s not a Madone in any respect–you’re little doubt feeling extraordinarily anxious proper now:

However there’s excellent news! After completely skimming the overview, I’ve discovered one thing mind-blowing, which is that the true motive the brand new Madone is quicker is principally simply the water bottles:

Sure, that’s proper, simply put the brand new bottles on the outdated bike and the outdated bike is quicker:

And sure, the brand new bottle is UCI-legal:

It’s because it handed the UCI’s notoriously stringent impression check:

Simply think about how far more precisely Cipollini might have thrown these bottles if solely he’d had entry to Trek’s cutting-edge expertise.

Anyway, you may assume Trek goes to be in bother when Freds determine that they don’t want the brand new Madone and may get the identical impact with only a new set of water bottles. Hardly! Actually, this can be a stroke of promoting genius on their half, as a result of not solely have the found out find out how to cost $100 for a single water bottle and cage:

However they’ll in all probability promote so a lot of them that even when they don’t transfer a single new Madone they’ll nonetheless come out forward. Should you’ve ever spent any time in a motorcycle store, you recognize it takes hours, days, and even weeks of pandering to fickle roadies to be able to get them to purchase a motorcycle. Nonetheless, it takes about 9 seconds to promote a water bottle. So it wouldn’t shock me within the least if Trek has designed the brand new Madone fully as a showcase for the brand new bottle and considers any gross sales of the particular bike to be merely a bonus.

That is nice information for the buyer, too, as a result of for simply the value of a pair of Trek’s new water bottles you can even get a whole used Trek to place them on, and it’ll in all probability be simply as quick as the brand new Madone:

I’m wondering how briskly the Roaduno can be with the brand new Trek bottles.

I’ll must ebook a while within the wind tunnel:

Who says you’ll be able to’t get “sofa-like experience qualities” together with aerodynamics?

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