+ excellent timing for me! Meet the brand new Blue Apron with extra flexibility and an a la carte mannequin that’s so handy! This publish is sponsored by Blue Apron. Use the code KATHEATS to get 50% off your first two orders

In the event you’ve been round right here for some time, I’ve used Blue Apron on and off since 2020. Over time, it’s been a type of companies I come again to throughout particularly busy seasons or when a have to delegate meal planning to another person’s mind! We have been common subscribers for years, and I’ve at all times cherished Blue Apron as the most effective steadiness of gourmand, portion dimension, and recipe varieties. With my current life change, I paused my subscription and have been winging dinners a bit extra – till lately once I discovered a couple of la carte ordering!
What’s Modified with the New Blue Apron?
Final yr Blue Apron quietly rolled out a main re-brand — and actually, the timing couldn’t be higher for my life proper now. The most important change? Blue Apron is not subscription solely!
Can You Order Blue Apron With no Subscription?
As an alternative of getting to join weekly containers, now you can order meals à la carte, everytime you need them. Meaning no stress to get a field each single week — you’ll be able to order for the weeks you really want assist with dinner.
For me, that is large. Cooking for one seems to be very totally different than cooking for a household, and my weeks aren’t at all times predictable. The weeks when I’ve the boys all weekend, we positively devour rather more meals! Mazen and I’ve began cooking collectively extra, and Blue Apron recipes are really easy for us each to comply with. After I’m alone, I are inclined to have extra easy dinners. Until I’m having buddies over, after which Blue Apron made cooking for 4 utilizing an Assemble & Bake recipe really easy!

You Can Nonetheless Save by Subscribing
In the event you do just like the rhythm of a subscription, Blue Apron nonetheless provides one — and also you’ll get a reduction once you subscribe, which makes the meals cheaper total.
I recognize that that is now non-compulsory as a substitute of required. You’ll be able to:
- Order one-off meals once you want flexibility
- Or arrange a subscription for months might be busy and get monetary savings doing it
It feels rather more customizable than it was once.

Extra Meal Choices (and Much less Prep When You Need It)
One other factor that’s modified with the re-brand is the number of meals obtainable. Blue Apron has expanded effectively past the basic “cook-from-scratch” meal kits.
Now you’ll discover:
- Conventional Meal Kits – pre-portioned components and step-by-step recipes
- Assemble & Bake meals – recipes that come collectively rapidly with little or no prep (MY FAVORITE TYPE!)
- Dish – ready meals which are able to warmth and luxuriate in for nights when cooking simply isn’t occurring

I really like with the ability to combine and match relying on my week. Some nights I wish to prepare dinner and unwind within the kitchen; different nights I need dinner for one on the desk quick.
How I’m Utilizing the New Blue Apron Proper Now
One of many first instances I actually appreciated this new flexibility was once I hosted a pal dinner. I ordered Blue Apron for that particular week so I didn’t should stress about what number of parts to plan, a bet with a recipe, or add extra grocery purchasing. The Assemble & Bake meals are so nice, and I simply did some simple prep and put them within the oven when visitors arrived.

A Few of My Previous Blue Apron Posts
Last Ideas
In the event you tried Blue Apron years in the past and bounced off as a result of the subscription felt like an excessive amount of, this new model is price one other look. The recipes nonetheless really feel considerate and elevated, however the best way you order is rather more relaxed and reasonable.
For the place I’m in life proper now — cooking for one, balancing flexibility with comfort — this re-brand appears like precisely what I would like. And I really like that I can maintain it in my again pocket for the weeks once I need dinner to be just a bit simpler.
Wish to Strive the New Blue Apron?
In the event you’re curious to attempt Blue Apron’s new, extra versatile strategy, you should utilize the code KATHEATS to get 50% off your first two orders. It’s a good way to check out just a few meals — whether or not that’s for a busy workweek, a internet hosting occasion, or simply to attempt one thing new — with out committing to something long-term.


